New ZAP reader location on Bruce Vento Trail near I-94 underpass
Making improvements to ZAP readers, both in terms of functionality and location, is a high priority. This spring there are important (and awesome) changes to two ZAP readers on the east side of downtown St. Paul that will impact Eastside riders.
Thanks to a partnership with Clear Channel Outdoor, we have been able to connect both of these readers to the electric grid, a big plus during the short winter days when the solar powered ZAP readers are challneged by a lack of sunlight. Moved just down the trail from East 7th St, look for the first new ZAP reader location on the Clear Channel billboard pole at the bottom of the Bruce Vento Trail before crossing under I-94.
Clear Channel Outdoor is one of the world’s largest outdoor advertising companies, with more than 750,000 displays in over 40 countries across five continents. In the Twin Cities, Clear Channel Outdoor is the leading provider of out-of-home advertising solutions with 1,450 traditional billboard displays and 53 digital billboard displays. We look forward to working with them more in the near future.